

Premier League
Liverpool Signs Major Multi-Year Deal To Switch From Nike to Adidas
Liverpool has finalized a multi-year kit deal with Adidas that will commence next season, replacing Nike as their sportswear provider.
According to reports from British media, this five-year agreement is valued at over 60 million pounds ($77.36 million) annually.
The club has worn Adidas twice before, from 1985 to 1996 and from 2006 to 2012.
“Everyone at the club is incredibly excited to welcome Adidas back into the LFC family,” Liverpool Chief Executive Billy Hogan said in a statement on Monday.
“We have enjoyed fantastic success together in the past and created some of the most iconic LFC kits of all time. Adidas and Liverpool share an ambition of success, and we couldn’t be more excited to partner together again as we look forward to creating more incredible kits to help drive on-pitch performance.”
Nike has been Liverpool’s kit supplier for the past five seasons.
The partnership will begin on August 1st, 2025.